Seven Surefire SEO Tactics to Get Your Website Ranking

1. Keyword Research

Keyword research is the foundation of any successful SEO campaign. It helps you identify the terms and phrases that your target audience is searching for and incorporate them into your website's content, metadata, and structure.

There are a number of different keyword research tools available, both free and paid.

2. On-Page Optimization

On-page optimization refers to the changes you make to your website's content and structure to make it more search engine friendly. This includes things like optimizing your page titles and meta descriptions, using header tags, and creating high-quality content that is relevant to your target audience.

3. Off-Page Optimization

Off-page optimization refers to the activities you do outside of your website to improve its ranking in search results. This includes things like building backlinks, participating in social media, and creating local listings.

4. Content Marketing

Content marketing is the creation and distribution of valuable, relevant, and consistent content to attract and retain a clearly defined audience and drive profitable customer action.

Content marketing can take many different forms, including blog posts, articles, infographics, videos, and social media updates.

5. Social Media Marketing

Social media marketing is the use of social media platforms to connect with your target audience and promote your website. This can help you to increase brand awareness, generate leads, and drive traffic to your website.

6. Local SEO

Local SEO is the optimization of your website for local search results. This is important if you have a brick-and-mortar store or if you want to attract customers in your local area.

7. Mobile Optimization

Mobile optimization is the process of making your website mobile-friendly. This is increasingly important as more and more people are using their smartphones and tablets to access the internet.